{"id":449,"date":"2014-01-08T08:53:35","date_gmt":"2014-01-08T08:53:35","guid":{"rendered":"http:\/\/geek-whisperers.com\/?p=449"},"modified":"2014-01-08T13:48:29","modified_gmt":"2014-01-08T13:48:29","slug":"episode-32-brands-off-social-media-with-unmarketing","status":"publish","type":"post","link":"http:\/\/geek-whisperers.com\/2014\/01\/episode-32-brands-off-social-media-with-unmarketing\/","title":{"rendered":"Episode 32: Get Brands Off Social Media with guest UnMarketing"},"content":{"rendered":"
Happy 2014 to you fellow Geeks!<\/p>\n
<\/a><\/p>\n Your Whisperers are back in session and with a brand new guest.\u00a0A self-defined “professional ranter” and online personality in Scott Stratten<\/strong>, aka\u00a0@UnMarketing<\/a>,\u00a0joins us in the pursuit social media done well.<\/p>\n <\/a>Note:<\/strong>\u00a0Despite our jokes, no one paid anyone to talk on this podcast.<\/p>\n Scott quickly finds like minds amongst his hosts. We\u00a0hit hard on many topics we’ve explored here on Geek Whisperers:<\/p>\n Here are some great quotes from our time together:<\/p>\n “If [social media] is a landscape like my front yard, it looks like a bunch of crap.”<\/p><\/blockquote>\n “Social media is an untended garden, people planted stuff into it and have no idea why they did it.”<\/p><\/blockquote>\n “Social media is this place where everyone is doing a whole bunch of stuff and we don’t know why<\/strong>.”<\/p><\/blockquote>\n “You have to have a peer group to build a business. That’s what I went looking for [on social media].”<\/p><\/blockquote>\n “Putting social media under marketing only is like putting the telephone under marketing only – it’s a tool: the consumer decides what they want to do with it<\/strong>, not the brand.”<\/p><\/blockquote>\n Our time with Scott was spent expanding upon ideas John, Amy and I all believe in. If you also enjoy Scott’s style, we recommend listening into his UnPodcast<\/a>. As always, thanks for listening!<\/p>\n\n