{"id":636,"date":"2014-05-09T02:17:59","date_gmt":"2014-05-09T02:17:59","guid":{"rendered":"http:\/\/geek-whisperers.com\/?p=636"},"modified":"2014-05-09T02:17:59","modified_gmt":"2014-05-09T02:17:59","slug":"does-consumer-strategy-translate-into-enterprise-technology-episode-47","status":"publish","type":"post","link":"http:\/\/geek-whisperers.com\/2014\/05\/does-consumer-strategy-translate-into-enterprise-technology-episode-47\/","title":{"rendered":"Does Consumer Strategy Translate into Enterprise Technology? Episode 47"},"content":{"rendered":"<p class=\"p1\">\n<p class=\"p1\"><a href=\"http:\/\/geek-whisperers.com\/wp-content\/uploads\/2014\/05\/Michael-Jordan-selling-switches.png\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-637 size-medium alignright\" src=\"http:\/\/geek-whisperers.com\/wp-content\/uploads\/2014\/05\/Michael-Jordan-selling-switches-279x300.png\" alt=\"Michael Jordan selling switches\" width=\"279\" height=\"300\" srcset=\"http:\/\/geek-whisperers.com\/wp-content\/uploads\/2014\/05\/Michael-Jordan-selling-switches-279x300.png 279w, http:\/\/geek-whisperers.com\/wp-content\/uploads\/2014\/05\/Michael-Jordan-selling-switches-195x210.png 195w, http:\/\/geek-whisperers.com\/wp-content\/uploads\/2014\/05\/Michael-Jordan-selling-switches.png 520w\" sizes=\"(max-width: 279px) 100vw, 279px\" \/><\/a><\/p>\n<p class=\"p1\">\n<p class=\"p1\">Your Whisperers of the geek banter amongst themselves this week, digging into a metaphorical boatload of content:<\/p>\n<ul>\n<li>Consumer Marketing vs Enterprise Tech Community<\/li>\n<li>Consumer celebrity for hire<\/li>\n<li>Leveraging celebrity outside of community<\/li>\n<li>Pop-up communities: for and against<\/li>\n<li>Transient vs permanent communities<\/li>\n<li>Brand influence, community strategy and &#8220;geek sourcing&#8221;<\/li>\n<\/ul>\n<p class=\"p1\">\n<p class=\"p1\">We make reference to:<\/p>\n<ul>\n<li>John&#8217;s interview on\u00a0the <a href=\"http:\/\/www.convinceandconvert.com\/social-pros-podcast\/how-to-create-a-thriving-b2b-advocacy-community\/\">Social Pros Podcast<\/a><\/li>\n<li><a href=\"https:\/\/www.youtube.com\/user\/CDWPeopleWhoGetIT\">Charles Barkley CDW<\/a><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>As always, we&#8217;d love your feedback!<\/p>\n<p>Would you buy a router from Michael Jordan? Do you like the idea of pop up communities?<\/p>\n<p>Let us know with a comment or a tweet!<\/p>\n<div class=\"powerpress_player\" id=\"powerpress_player_6012\"><!--[if lt IE 9]><script>document.createElement('audio');<\/script><![endif]-->\n<audio class=\"wp-audio-shortcode\" id=\"audio-636-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"http:\/\/media.blubrry.com\/geek_whisperers\/geek-whisperers.com\/wp-content\/uploads\/2014\/05\/Geek-Whisperers-Episode-47-Does-Consumer-Celebrity-Translate-into-Enterprise-Technology.mp3?_=1\" \/><a href=\"http:\/\/media.blubrry.com\/geek_whisperers\/geek-whisperers.com\/wp-content\/uploads\/2014\/05\/Geek-Whisperers-Episode-47-Does-Consumer-Celebrity-Translate-into-Enterprise-Technology.mp3\">http:\/\/media.blubrry.com\/geek_whisperers\/geek-whisperers.com\/wp-content\/uploads\/2014\/05\/Geek-Whisperers-Episode-47-Does-Consumer-Celebrity-Translate-into-Enterprise-Technology.mp3<\/a><\/audio><\/div><p class=\"powerpress_links powerpress_links_mp3\">Podcast: <a href=\"http:\/\/media.blubrry.com\/geek_whisperers\/geek-whisperers.com\/wp-content\/uploads\/2014\/05\/Geek-Whisperers-Episode-47-Does-Consumer-Celebrity-Translate-into-Enterprise-Technology.mp3\" class=\"powerpress_link_pinw\" target=\"_blank\" title=\"Play in new window\" onclick=\"return powerpress_pinw('http:\/\/geek-whisperers.com\/?powerpress_pinw=636-podcast');\" rel=\"nofollow\">Play in new window<\/a> | <a href=\"http:\/\/media.blubrry.com\/geek_whisperers\/geek-whisperers.com\/wp-content\/uploads\/2014\/05\/Geek-Whisperers-Episode-47-Does-Consumer-Celebrity-Translate-into-Enterprise-Technology.mp3\" class=\"powerpress_link_d\" title=\"Download\" rel=\"nofollow\" download=\"Geek-Whisperers-Episode-47-Does-Consumer-Celebrity-Translate-into-Enterprise-Technology.mp3\">Download<\/a><\/p><p class=\"powerpress_links powerpress_subscribe_links\">Subscribe: <a href=\"http:\/\/geek-whisperers.com\/feed\/podcast\/\" class=\"powerpress_link_subscribe powerpress_link_subscribe_rss\" target=\"_blank\" title=\"Subscribe via RSS\" rel=\"nofollow\">RSS<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Your Whisperers of the geek banter amongst themselves this week, digging into a metaphorical boatload of content: Consumer Marketing vs Enterprise Tech Community Consumer celebrity for hire Leveraging celebrity outside of community Pop-up communities: for and against Transient vs permanent communities Brand influence, community strategy and &#8220;geek sourcing&#8221; We make&#8230;<\/p>\n<div class=\"more-link-wrapper\"><a class=\"more-link\" href=\"http:\/\/geek-whisperers.com\/2014\/05\/does-consumer-strategy-translate-into-enterprise-technology-episode-47\/\">Read All Show Notes<span class=\"screen-reader-text\">Does Consumer Strategy Translate into Enterprise Technology? Episode 47<\/span><\/a><\/div>\n<div class=\"powerpress_player\" id=\"powerpress_player_6013\"><audio class=\"wp-audio-shortcode\" id=\"audio-636-2\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"http:\/\/media.blubrry.com\/geek_whisperers\/geek-whisperers.com\/wp-content\/uploads\/2014\/05\/Geek-Whisperers-Episode-47-Does-Consumer-Celebrity-Translate-into-Enterprise-Technology.mp3?_=2\" \/><a href=\"http:\/\/media.blubrry.com\/geek_whisperers\/geek-whisperers.com\/wp-content\/uploads\/2014\/05\/Geek-Whisperers-Episode-47-Does-Consumer-Celebrity-Translate-into-Enterprise-Technology.mp3\">http:\/\/media.blubrry.com\/geek_whisperers\/geek-whisperers.com\/wp-content\/uploads\/2014\/05\/Geek-Whisperers-Episode-47-Does-Consumer-Celebrity-Translate-into-Enterprise-Technology.mp3<\/a><\/audio><\/div><p class=\"powerpress_links powerpress_links_mp3\">Podcast: <a href=\"http:\/\/media.blubrry.com\/geek_whisperers\/geek-whisperers.com\/wp-content\/uploads\/2014\/05\/Geek-Whisperers-Episode-47-Does-Consumer-Celebrity-Translate-into-Enterprise-Technology.mp3\" class=\"powerpress_link_pinw\" target=\"_blank\" title=\"Play in new window\" onclick=\"return powerpress_pinw('http:\/\/geek-whisperers.com\/?powerpress_pinw=636-podcast');\" rel=\"nofollow\">Play in new window<\/a> | <a href=\"http:\/\/media.blubrry.com\/geek_whisperers\/geek-whisperers.com\/wp-content\/uploads\/2014\/05\/Geek-Whisperers-Episode-47-Does-Consumer-Celebrity-Translate-into-Enterprise-Technology.mp3\" class=\"powerpress_link_d\" title=\"Download\" rel=\"nofollow\" download=\"Geek-Whisperers-Episode-47-Does-Consumer-Celebrity-Translate-into-Enterprise-Technology.mp3\">Download<\/a><\/p><p class=\"powerpress_links powerpress_subscribe_links\">Subscribe: <a href=\"http:\/\/geek-whisperers.com\/feed\/podcast\/\" class=\"powerpress_link_subscribe powerpress_link_subscribe_rss\" target=\"_blank\" title=\"Subscribe via RSS\" rel=\"nofollow\">RSS<\/a><\/p>","protected":false},"author":1,"featured_media":637,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"_links":{"self":[{"href":"http:\/\/geek-whisperers.com\/wp-json\/wp\/v2\/posts\/636"}],"collection":[{"href":"http:\/\/geek-whisperers.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/geek-whisperers.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/geek-whisperers.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/geek-whisperers.com\/wp-json\/wp\/v2\/comments?post=636"}],"version-history":[{"count":2,"href":"http:\/\/geek-whisperers.com\/wp-json\/wp\/v2\/posts\/636\/revisions"}],"predecessor-version":[{"id":640,"href":"http:\/\/geek-whisperers.com\/wp-json\/wp\/v2\/posts\/636\/revisions\/640"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/geek-whisperers.com\/wp-json\/wp\/v2\/media\/637"}],"wp:attachment":[{"href":"http:\/\/geek-whisperers.com\/wp-json\/wp\/v2\/media?parent=636"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/geek-whisperers.com\/wp-json\/wp\/v2\/categories?post=636"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/geek-whisperers.com\/wp-json\/wp\/v2\/tags?post=636"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}