Amy recently was promoted from a manager of Influence Marketing in the Data Center group at Cisco to\u00a0a remit that spans all of the corporation.\u00a0We talk about:<\/p>\n
\n- Tip 1: testing the title you want by putting it up on LinkedIn<\/li>\n
- finding the people that actually do stuff in a corporation<\/li>\n
- people really do the things they want to do, not necessarily their job descriptions<\/li>\n
- putting your objectives in pencil, not pen<\/li>\n
- trying things, filling a business need<\/li>\n
- Tip 2: talk to your stakeholders; the people your role is affecting<\/li>\n
- i.e., in listening, you are able to articulate the value of what you are doing<\/li>\n
- Tip 3: you must be fluent in suit as well as t-shirt<\/li>\n
- Brian Gracely<\/li>\n
- Leaning the F in<\/li>\n
- Know the value you bring to the table<\/li>\n
- Find mentors, mentor others<\/li>\n
- Create a community<\/li>\n
- Tip 4: If you know there’s a business need for what you do, keep doing it<\/li>\n
- Look for the holes; fill the gaps<\/li>\n<\/ul>\n
Matt recently shifted from a inside sales engineer role at Infinio to a role in technical marketing.<\/p>\n