Author: Matthew Broberg

14 June, 2013 / Podcast

This week is a rare behind-the-scenes conversation of three big names in the brand advocacy / social influencer space: Citrix Technology Professional, VMware vExpert and EMC Elect. Our guest, Perrine Crampton, joins your regular Whisperers on a journey behind the scenes. A Disclaimer: This week the team is talking about their…

1 June, 2013 / Not Podcasts

Your regular Whisperers of all things geek have been globetrotting over the last few weeks, leaving us with a brief respite from podcast uploads. That noted, we thought we’d leave you with some fun places that have kept us busy:  Take another look at John Troyer‘s big vExpert announcement, and…

13 May, 2013 / Podcast

Your hosts of John, Amy and Matt come together for the first time in person since the podcast began! While live from EMC World 2013, we dig into a few hot topics: What’s it take to be a Geek Whisperer To mandate or not to mandate social media usage Activity…

7 May, 2013 / Podcast

While we’re all social media users, no one quite uses it like this week’s guest. Rakesh Bharania has the unique need to use social in kevlar as part of the Cisco Tactical Operations  [TacOps] team. He walks the usual team of Geek Whisperers through what it’s like to be in real-world disasters and…

22 April, 2013 / Podcast

Your regular Geek Whisperers crew dive back into the depths between corporate and personal brands.   We work at answering some hard hitting questions: Which is more important? Where should you put your energy? What’s the risk of someone with a big personal brand? Bonus Question: Is John Troyer unemployable?…

21 April, 2013 / Not Podcasts

I mentioned way back in Podcast 2 about the Social Media Activation Kits (SMAKs) used to coordinate social launches at EMC. I’ve since had time to clean up some of what we use to share with you, dear audience. As my fellow Geek Whisperers do in their communities with VMware and Cisco,…

23 March, 2013 / Podcast

This week’s episode features our first guest in Chuck Hollis, Vice President and Global Marketing CTO for EMC. We end up exploring domains we’ve touched upon before – personal vs professional branding – then dig into more such as social media comfort levels. Chuck’s a quotable kind of guy, so…

6 March, 2013 / Podcast

This week, we talked about influence and engagement. Some highlights: High vs low-level engagement Good for you vs good for the company Love and hate for “suggested tweets” Love and hate for Klout   And a rather wonderful quote that hits it home: “The more John Troyer I am, the…